New Workshop: How to Write a Press Release

$25.00 Thursday, October 12, 2023 1-2pm Keller Street CoWork 140 Keller St, Petaluma

Ever wonder why a certain entrepreneur or artist is featured in the news with a similar offering as yours — and you’re not?

Chances are they sent a well-crafted press release at the right time to the right editor.

In this 45-minute tutorial, we will cover how to frame your story, proper formatting, and what information to include (and, as importantly, what not to include). Learn how to create a well-crafted press release with all the relevant info about your offering or event.

Media coverage not only gets the word out about your offering but also helps build credibility, provides social proof, and boosts your brand. Moreover, you can do it yourself.

Join me at this in-person workshop and learn how! Register here.

Kary Hess is a regular contributor to the North Bay Bohemian, Pacific Sun, East Bay Magazine, and Bohème Magazine. She earned an MFA in Interdisciplinary Arts and Writing from the California Institute of Integral Studies and works in Petaluma as a writer, designer, and filmmaker.